Wednesday, April 1, 2015

1 million cups

            The video I decided to review was the pitch of a TV show called ‘Yoga Dog’ in which the premise was about a dog using yoga techniques to teach children how to keep a healthy mind. Although they pitched it as a TV show because of it’s twenty two minute runtime and ad spots, it is intended to be digitally distributed by other companies and be made available on different platforms and devices. The project took about three years to create it’s concept along with some extra time to get the project polished up. The presentation itself was lead by a woman who began confessing her nervousness for giving speeches, and it showed but it allowed her to ease the pressure off herself and to get through the entire presentation without making too many mistakes, although it should be noted mistakes are inevitable and should be handled accordingly, which I feel she did. Along with her speech she had a slide show presentation playing which entailed more detailed about the concept of ‘Yoga Dog’. The woman’s speech was well put together and aside from her nervous stutters she corrected herself and kept going, but the slides were poorly put together. The mission statement of the project was among the first of the slides and it was not very aesthetically attention grabbing and the statement itself was about two paragraphs. The slides in general had detailed which the woman easily fit into her speech, which rendered the slides redundant. She explained how the project came about and how her and a team wanted to create something to help kids exercise and possibly meditate to help exercise the mind as well. Overall, the energy was there and the belief in the project was present in her pitch. I feel the presentation was lacking a bit but only because of the slideshow, but everything else was well put together.

Yoga Dog 1 million cups:

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